Advertiser Content Guidelines
We at Blogs Mobi are excited to work with you on all of your mobile advertising needs! To help ensure the best possible experience for you and the Blogs Mobi community, please familiarize yourself with our content guidelines below.
These guidelines are a general statement of Blogs Mobi advertising standards and are not intended to be comprehensive. Third-party advertising is subject to internal review by Blogs Mobi . Adherence to the guidelines outlined below does not guarantee Blogs Mobi’s acceptance of advertising content, and is not necessarily sufficient to meet the standards of all applicable laws. Each advertiser should consult with legal counsel before seeking to place any advertising to ensure it adheres to all applicable laws.
Ads must redirect to sites that are formatted for display on a mobile screen. Our ad network is targeted towards mobile devices and sites formatted for a mobile browser.
Ads for promoting alcohol or alcoholic beverages
Sexually suggestive text, images or situations
Nudity (full, partial or implied)
Prostitution (direct solicitation or implied)
Content depicting or promoting violence, including harming or killing humans or animals
Content depicting or promoting violent or sexual assault
Content promoting illegal drugs and drug paraphernalia
Anti or Hateful Speech
Content promoting violence or advocating against a particular group is not permitted. This includes, but is not limited to, groups identified by their age, color, national origin, race, religion, sex, sexual orientation or handicap
Content promoting gambling or betting of any kind. (This only applies to the US and other countries in which such content is illegal.)
Tobacco and Cigarettes
Content promoting tobacco or tobacco-related products
Content promoting firearms, ammunition or fireworks
Exchange Ads and House Ads
Ads that are a part of the exchange or created using the house ads tool are subject to AdMob’s standard content guidelines.
Unacceptable Products and Services
Ads that link to a URL that results in an automatic download of any kind
These include, but are not limited to, .jar or .jad files. If an advertiser would like to link to a file that contains an automatic download, there must be a landing page that has a clear call to action prior to the download of such files.
Ads that link to landing pages which do not render correctly
Ads which link to landing pages that contain content which does not render correctly will not be approved. Examples of unsupported content includes, but is not limited to, Flash – videos, animations, audio (exceptions to this are mobile-optimized YouTube videos and QuickTime versions that are supported by smartphones).
Misleading Ad Text, Images and/or URLs
Ads that contain misleading text or URL will not be approved.
Subscription or Quiz-Based Ads
Any ads which require a user to pay any form of subscription fee are unacceptable unless they adhere to all of the guidelines included below:
On a page where the user is asked to enter a phone number, the price must be clearly visible before or above the field for the phone number.
The price and terms and conditions must be easily distinguishable (meaning the contrast is high) from the background or any image where the pricing resides. The price and terms and conditions must be available for viewing on every page, but the price may be below the fold.
The terms and conditions must start above the fold, but may continue below the fold.
The user must have the option to accept or reject the charge by short code, or any other means, after the user has entered the phone number.
Toll or fee-based telephone numbers that require additional payment by the caller are not allowed.
Ads that are submitted to AdMob and cannot be verified will require a screenshot (and possible translation) from the advertiser.
The display URL that is provided for the ad must meet the requirements included below:
The Display URL’s top level domain must match the landing page URL of the promoted website.
Paths may be included and are not required to match the landing page URL.
If the URL is too long, a shortened version may be used.
The scheme should not be included.
The domain extension (.com, .net, etc.) must be included.
If the top level domain is used to handle multiple independent websites (like blogspot, for instance), then an accurate subdomain or path must be included (admob.blogspot.com or blogspot.com/admob instead of blogspot.com).